An Important ONLINE VIDEO STREAMING Report:
From One Goal Oriented Internet Home Business Owner to Another

During a recession like this, discovering how to make more money is usually the highest reward experience for any corporate executive.

How does this happen? Well, it really should not be any surprise that one of the best ways that is discovered for the business leader to change for the better is to publish and market a book and become a bestselling author.

Wonderful, you’ve made the decision to publish and market a book. Congratulations, success is in your future! A book can give you recognition and help you to attract ever increasing numbers of clients to your business. And if those are your only goals, then it would be important to learn to market your book fast. But you might miss one of the best reasons for having a book if you just concentrate on getting it done fast. That reason is to make money

The quick and easy way to attract more recognition and clients is “slowing down and taking the time to create a bestselling business around your book”, says business adviser to authors DrProactive Randy Gilbert. DrProactive says you will end up with a more money, a better book, and a passive income far in excessive of what you would have otherwise made with just a book.

It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Getting busy and starting to write and market a book that has a business created as an integral part of it, is super important.

No matter what subject your book is about, there are several ingredients that are helpful when marketing your book. If you want to sell lots of copies and make it a bestseller, then some features are essential. Everyone knows that in order for your book to be sold in retail stores, it must have an EAN barcode, an ISBN number, and certain bindings and features.

However, there are several less known features you should add to expand the marketability of your book. Did you know that there are a few common features in almost every New York Times bestseller? You can take advantage of the marketing research of the giant publishing houses to help your own book sell more copies.

Below are 7 of the top book features that will make your book much easier to market and promote to bestseller status. When you design these features into your book (right from the beginning), you will market your book faster and better than other authors who fail to do so.

Feature 1 – Find a powerful theme and build it out. Give your book a zesty title that grabs attention. Outline your book and be specific with what you want in it so you attract the right people. Don’t just grab a bunch of your best ideas and slap a cover on it. That will get you a book, but it won’t be a bestseller. You want something that you (and others) will be proud to promote.

Feature 2 – Get stories from people other than yourself and you will be viewed as the expert of experts. Ask people in your field to share a personal story with a self-help element relating to something in your outline. You’ll reach many more people with stories that teach the reader how to apply a lesson to their own problem than just a dry list of instructions. In every story, you should mix in Important resources, specific examples, strategies, tips, and insider secrets, whether they be from you or someone else.

Feature 3 – You can build in marketing value by quoting the top people in your field. Each quote should be selected to fit in the topic and message of that chapter. Some experts may be flattered enough that they will help promote your book to their customers, which helps both of you. And, they might even buy some for themselves to give away to colleagues and special clients.

Feature 4 – Be proactive in asking for interviews and endorsements, and selecting a great person to write the Foreword of your book. Interview other experts if you can and use the opportunity to get relevant examples for your section of the book and audio clips for promotion. Your book will have greater credibility by including interviews and endorsements from experts.

Feature 5 – List all of the people and organizations who helped in creating the book. You might also seek a corporate sponsor who might fund some of the expenses in exchange for a prominent mention in the book. Finding a partner to sponsor you in your book promotion is often very beneficial.

Feature 6 – Add an index so that your book is easier to read and use. This is often an overlooked feature, however it makes your book more saleable to libraries, which of course is a huge buyer of books and will increase your reading audience..

Feature 7 – Create a resource section with a topical rolodex. List numerous agencies, organizations, associations, services, and other professionals related to your book’s subject. This feature will help increase your audience, and give those listed in the rolodex a reason to help you distribute and promote the book.

Bonus Feature – Have a bibliography in your book. This is not only helpful to the reader who uses your book for research, but there are many people who like to own copies of the books that include theirs in the bibliography. Be sure to include the books from any experts who contributed stories, interviews, or examples.

SUMMARY:

The more features above you can add to your book, the easier it will be to market and promote. Put emphasis on the features that cause other people to want to help promote the book for their own sake. This makes the Law of Reciprocity work for your benefit because as they are helping themselves, they are also helping you, and vice versa.

If you want to know more about write and market a book that makes money and becomes a bestseller, then follow the secret formula that others use to successfully hit that goal. Choose to use the Key Factors outlined above and keep your eye on the ball, and you’ll hit a home run every time.